MSLGROUP Takes on Virtual Reality at SXSW 2016
To help marketing and PR professionals get started with virtual reality, MSLGROUP collaborated with PR Week on 14 March, 2016 for an exclusive panel at SXSW featuring technology advocate Robert Scoble, Jon Hackett of Nurun, Tara Kriese from Samsung and Jim Marggraff, Founder of Eyefluence. Jeff Melton of MSLGROUP moderated the discussion.
We’ve compiled the highlights, insights and key takeaways from the discussion that touched upon the most creative ways to utilize VR for integrated marketing and PR. For more updates from our experts at SxSW 2016, follow #MSLSxSW on Twitter.