Let’s Break Tradition: Virtual Reality in Public Relations

Marketers and communicators are discovering how virtual reality can deliver value to their efforts. It’s a quickly emerging trend with which wise marketers and communicators are already experimenting. Will you? We are virtually certain the contents of our report will educate and inspire you to start taking advantage of emerging VR platforms and tools.

[EVENT RECAP] MSLGROUP collaborated with PR Week on 14 March, 2016 for an exclusive panel at SXSW featuring technology advocate Robert Scoble, Jon Hackett of Nurun, Tara Kriese from Samsung and Jim Marggraff, Founder of Eyefluence. Jeff Melton of MSLGROUP moderated the discussion. We’ve compiled the insights and key takeaways from from the event to inspire you to start thinking how you can apply virtual reality to your communications initiatives.

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A Brand New Tale to Tell
Storytelling is an essential tool as brands reach out to the consuming public. Our experts explain how VR will revolutionize the way it’s done.
Virtual Reality: Where It All Began & How It Has Evolved
To understand how we have arrived at where virtual reality is today, it helps to look back at where it all began and how it has evolved.
MSLGROUP Takes on Virtual Reality at SXSW 2016
To help marketing and PR professionals get started with virtual reality, MSLGROUP collaborated with PR Week on 14 March, 2016 for an exclusive panel at SXSW 2016.

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